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Mailchimp

Monitor Mailchimp for campaign performance, unsubscribe spikes, bounce rates, and scheduled sends. Catch email marketing issues before they hurt your list health.

Quick Setup

  1. Log in to Mailchimp
  2. Click your account icon → Account & billingExtrasAPI keys
  3. Click Create A Key → copy the API key (ends with a data center suffix like -us1)
  4. Note the server prefix — it's the part after the dash (e.g. us1, us21)
  5. In Phyllax → Integrations → Mailchimp → Connect → paste the API key and server prefix

Required Credentials

FieldWhere to find it
API KeyMailchimp → Account → Extras → API keys (ends with -us1 or similar)
Server PrefixThe part after the dash in your API key (e.g. us1)

Server prefix

Your data center is embedded in your API key. If your key is abc123def456-us21, the server prefix is us21. This determines which Mailchimp server to connect to.

What Phyllax Monitors

ScheduleWhat it checks
Unsubscribe spikeUnusual spikes in unsubscribes or spam complaints in recent campaigns
Campaign performanceOpen rate below 15% or click rate below 2% on campaigns sent in the last 48 hours
Scheduled campaignsCampaigns scheduled to send in the next 24 hours
List healthHigh bounce rates or cleaned addresses (flags bounce rate above 2%)

Notification Actions

When Mailchimp finds something important, the notification card shows:

  • Pause campaign — pause a running campaign
  • Increase budget — adjust campaign settings
  • Fix ad — edit the campaign content
  • Submit appeal — if a campaign was flagged
  • View report — open the campaign report in Mailchimp

All action chips that involve writing open the AI draft panel — AI generates a suggested response that you can edit before posting.

Troubleshooting

"API key invalid" error

Make sure you're including the full API key with the data center suffix (e.g. abc123-us1). The suffix is required.

"Wrong data center" error

The server prefix must match the suffix in your API key. If your key ends with -us21, the server prefix must be us21.

Campaign stats showing zeros

Mailchimp takes time to process campaign analytics. Stats may not be available for 1-2 hours after a campaign is sent. Try checking again later.

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